Good Wood NYC made their impact on the fashion world with "The Jesus Piece" a few years ago. Now you can find exact copies at any urban mall/bazaar/bling purveyor. That, and the popularity of any other "rosary" style piece we produced lead me to notice that there is a huge demand for Christian imagery in our customer base. But we didn't have a real, literal rosary yet. This isn't quite it (wrong numbers of beads), but it's close. Hey, everyone like Mary, right?